RESOURCES

Episode 4 -

Gift Givings

In this final episode, the experience of a Malaysian-born Chinese man named Tim is explored, as he struggles with finding gifts for his girlfriend’s extremely cultural parents, hailing all the way from China. Every gift he finds, seems to have certain taboos connected to them. He has to overcome them, or his relationship may very well be over. This narrative is then followed by a brief discussion by the narrator, explaining each taboo connected to the gifts chosen by Tim, and their importance in Chinese culture.

Steward, A., 2022. Giving Gift to Chinese Friends, Family, and Colleagues According to Chinese Culture. [online] China Internship Placements. Available at: <https://www.chinainternshipplacements.com/blog/giving-gift-chinese-culture/>

Qian, W., Razzaque, M.A. and Keng, K.A., 2007. Chinese cultural values and gift‐giving behavior. Journal of Consumer marketing.

Yang, Y. and Paladino, A., 2015. The case of wine: understanding Chinese gift-giving behavior. Marketing Letters, 26(3), pp.335-361.